About 2 weeks ago a certain news story in the Standard newspaper made me fire off a series of tweets lambasting the state of corporate involvement in Kenyan sports. This story covered Kenya’s u20 women’s football team recieving free playing kits, sanitary pads and other goodies from a number of brand leading corporates. At the time my rant ran along the lines that these buggers were in it entirely to harvest some good publicity off somebody else’s sweat and that corporates ought to more look at investing in sports team development programmes so that there are more such opportunities in future. Anyway, as much as it pains me to say it, my worst fear was vindicated last night when NTV reported that, after getting beaten 2-1 by Tunisia at Kasarani, Kenya’s u20 women’s football team have been abandoned by all and sundry. Literally they are down to being fed by UNICEF. If this is the kind of fickle support with which Kenya’s sports teams are supposed to go conquer the world will is it any surprise most are still so far away from doing it?